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$3,150,000
7766 20TH AVE LINO LAKES MN
$1,700,000
MINNEAPOLIS PORTFOLIO - 8 PROPERTIES
$719,000
836 THORNTON AVE SE MINNEAPOLIS MN
$1,299,000
1070 GRANDVIEW COLUMBIA HEIGHTS MN
$610,900
8301 CREEKSIDE CIR BLOOMINGTON MN
$4,995,000
1000 PINE ROAD ELY MN
$1,500,000
798 SOUTH SHORE DETROIT LAKES MN
$1,399,000
1070 GRANDVIEW COLUMBIA HEIGHTS MN
$1,475,000
7250 RUTZ LAKE WACONIA MN
$499,900
4700 GLENWOOD GOLDEN VALLEY MN
$1,250,000
7419 HYDE PARK EDINA MN
$1,300,000
6233 WILLOW CORCORAN MN
$425,000
17511 COUNTY ROAD 83 BIG LAKE MN
Thinking of Selling?
Mike Wilen Group at Coldwell Banker is made up of highly experienced real estate professionals whose highest priority is serving you. Our competitive edge is built on layers of proprietary innovation and expertise. It begins with our in-house marketing and advertising team (1MW.com = 1Megawatt), executing customized property campaigns across digital, print, and video—crafted to outmaneuver, outperform, and outshine the others. Exclusive and off-market selling options (NONMLS.com) accelerate syndication and visibility beyond the confines of traditional MLS exposure. A powerful, multifaceted real estate intelligence network (MinnesotaTeam.com)—home to some of the most strategic minds in the business—brings added depth to every listing. When your property debuts with Wilen, it enters a syndication ecosystem powered by AWS, with over 50 million contacts, 400+ proprietary listing touchpoints, and 2,300+ partner and subscription marketing channels.
Why Hire Us
Today’s real estate market rewards nothing less than clarity, expertise, and execution. That’s why we combine the agility of a boutique group with the discipline of an institutional firm (Coldwell Banker). And that’s why our clients trust us to lead their selling journey—from launch to closing—with discretion, urgency, and total transparency. From pricing to positioning, every decision is designed to attract the right buyer, at the right moment, through the right channel. We offer deep valuation experience, hyper-local knowledge, global reach, proprietary platforms like NONMLS.com, and an in-house dynamic marketing and advertising team, 1mw.com (1megawatt).The Wilen Marketing Ecosystem reaches across 2,300+ consumer touchpoints, supported by real-time analytics and adaptive buyer targeting. From cinematic photography and tailored copywriting to dedicated property websites, 3D renderings, floor plans, and virtual staging—we create property narratives that command attention.
Mike Wilen
Mike Wilen, Co-Founder, President, and Licensed Broker Associate, has completed over 750 seller-side transactions (listing agent) across multiple asset classes. He began his career as a front-desk admin and earned the mentorship of a renowned entrepreneur—an early experience that helped shape his career. Nearly two decades ago, he co-founded Wilen Group to elevate the level of service and intelligence in the real estate industry. Known for his strategic vision and market insight, Mike combines deep industry expertise with a background in data and computer programming. He has developed proprietary tools for listing syndication, MLS reciprocity exchange, Python-based data aggregation platforms, end-to-end AWS SES email systems, enterprise-level CRM (SQL), valuation algorithms, and the facilitation of over 5,000 .com domains. His multidisciplinary experience includes development lease conversion, land platting, zoning approvals, complex commercial configurations, structured financing, and investment analysis. Mike has represented more than 35 local and global lenders in the sale and valuation of REO properties, completing over 400 REO transactions and delivering more than 10,000 portfolio valuations, including work in loss severity modeling, delinquency forecasting, and asset preservation. Mike has been featured in The Wall Street Journal, New York Times, USA Today, Robb Report, Artful Living, Fox News, Twin Cities Business, Bench & Bar, and the Star Tribune, among others.
Marketing
1Megawatt (1mw.com) is our in-house marketing and advertising team that has helped thousands of sellers, investors, and developers successfully market and sell real estate. As an original concept, it replaces the need for third-party branding, marketing, or design firms. The team strategizes, conceptualizes, and produces all necessary digital and print creative, along with marketing campaigns distributed through a proprietary hyperlocal and global network grounded by measurable results. With technology partnerships in India and Bangladesh, 1mw delivers enterprise-level multichannel campaigns powered by a 50+ million contact database on AWS, capable of sending 24+ emails per second per domain. Integrated with proprietary buyer personas, paid search, social, email, display, and retargeting—via Salesforce and Google Analytics—every campaign is refined through AI-powered performance optimization.
NONMLS.com - Off Market
NONMLS.com is the original off-market syndicate—an acronym that has redefined opportunity in real estate—offering sellers a strategic path beyond conventional listing methods. It is a private, off-market listing portfolio managed exclusively by Wilen at Coldwell Banker. The concept of NONMLS is often misunderstood. It does not mean hidden—it means selective. It’s not about what’s seen, it’s about what remains unseen: no time clocks, no days-on-market, no digital clutter. Your property, our priority. Decide how you want your listing marketed—showings by invitation, vetted buyers, discreet signage, individual property branding, a custom website with domain, keyword search advertising, specific print publications, targeted mailing, private showings, personal introductions, or a suite of responsive digital campaigns. Privacy preserved, leverage protected. From initial whisper to final signature, every NONMLS listing is presented to an audience that cares—guided by our proprietary NONMLS Private Market Methodology.
MinnesotaTeam.com
Across property types and markets, in conference rooms and dining rooms, Minnesota Team measures success by yours. In every interaction, their commitment to delivering an exceptional real estate experience is unwavering. Their greatest achievement is ensuring you never have to choose between premier representation, discretion, market knowledge, and cost efficiency. Today’s real estate market rewards foresight, initiative, and expertise. Success depends on a team that understands what makes each property distinctive and how to position it for the right audience. Minnesota Team is a powerhouse of real estate professionals offering white-glove service, inventive marketing, and access to an unparalleled network. Sought after by clients, developers, and the media, the team brings together decades of firsthand experience across development, acquisitions, management, finance, marketing, and sales. Their track record reflects not only results, but an innate passion for the industry and an uncompromising standard of service. Instead of relying on price alone to generate interest, Minnesota Team has built a proprietary syndication ecosystem that amplifies listings through strategic media exposure. Local authority meets global relevance through targeted placements in newspapers, lifestyle outlets, and premier real estate publications. Each campaign is crafted with publication-ready narratives, high-impact visuals, and messaging aligned with editorial standards. These assets are distributed through a trusted network of media partners to ensure earned, elevated coverage—resulting in exposure that consistently outperforms traditional PR. Placements have included The New York Times, The Wall Street Journal, and Mansion Global, reinforcing brand value long after the sale. If you’re considering selling—or simply want to explore what your property might command in today’s market—click below to begin a process as simple as it is exceptional.
Exclusive Network
LakeMinnetonkaGroup.com and LakeMinnetonkaTeam.com are being engineered to unite elite, multidisciplinary professionals under one banner—delivering what we believe is the industry’s most connected and forward-thinking approach to real estate. Our proprietary network provides an unparalleled ability to reach buyers and decision-makers through a trusted ecosystem of individuals who are either actively searching or are directly connected to those seeking prime real estate opportunities across all asset classes, both locally and globally. With a foundation built on integrity, transparency, and consistent results, our relationships extend far beyond traditional brokerage models. Clients choose us for highly personalized guidance that values their most important asset—their time—and for a vision that challenges outdated norms with precision, discretion, and clarity. This vision is realized through a curated network where exceptional opportunities are matched with discerning audiences. Our reach spans luxury hospitality, capital markets, real estate development, holdings, entrepreneurship, technology, telecom, energy, commodities, import/export, manufacturing, fashion, retail, healthcare, design, the arts, travel, and sports. These relationships allow us to develop custom strategies for each property and client—strategies grounded in accuracy, intent, and actionable intelligence. As an affiliate of Coldwell Banker Global Luxury®, we leverage a network of over 100,000 sales associates in 2,600 offices worldwide. Our extended reach includes Coldwell Banker Commercial®, with more than 3,300 professionals in 40 countries. By surrounding ourselves with the most capable minds in business and real estate, we remain ahead of market expectations and consistently deliver results that redefine what’s possible. We look forward to welcoming you to our network—and to setting a new standard for your next real estate opportunity.
Commercial Sales & Consulting
Setting the bar for the highest standard of comprehensive, white-glove real estate service in the industry, Mike Wilen Group, led by real estate experts, boasts the expertise combined with an unparalleled global network across residential, retail, office, hospitality, and commercial markets. Their specialty Commercial/Retail Sales and Consulting Division, focuses on commercial property sales and highlights their capabilities in orchestrating innovative opportunities and closing transactions for some of the most unique commercial clientele, and retail, restaurant, and hotel establishments. The team’s experience is all-encompassing when it comes to the essential operations of marketing, selling commercial real estate. They understand how to achieve full profitability potential for every premier property, and provide extensive research and due diligence, along with comprehensive reporting and financial information to ensure the best long-term opportunities, and bottom line. From flagship corridors to urban infill, Wilen identifies locations with the right balance of foot traffic, demographic alignment, accessibility, and competitive landscape. We collaborate with both owners and operators to position properties for long-term viability and strategic growth. Our advisory work spans a range of verticals, including restaurants, boutique fitness, entertainment venues, and leisure assets—delivering location guidance, brand alignment, and operational planning. Recent transactions and strategies include a 30-unit townhome and 150-unit condominium lease conversion, rezoning and repositioning of a 50,000-square-foot religious facility, a 20-unit residential development rollout, the sale of a 20-unit multifamily complex in Minneapolis, and the marketing of 100-acre and 75-acre raw land tracts in southern Minnesota. We've also coordinated multi-jurisdictional easements and utilities along key Minnesota corridors and executed structured development strategies resulting in successful $10 million refinancing outcomes. Whether a project is in pre-development, lease-up, repositioning, or final disposition, Wilen provides the tools, insights, and execution to elevate value at every stage. For more information on commercial real estate, contact Licensed Broker Mike Wilen using the links below.
Data / Touchpoints / Syndication
Of all sectors, real estate data is perhaps in the most need of disruption. While brokerages and large teams, let alone individual agents, often do not have access to invaluable insight, they simply rely on Zillow or Realtor.com to deliver buyer and seller information, which is often only contact information and usually managed in the backend of the lead purveyor’s system. This is how the majority of mega teams or large teams operate—purchasing leads at a confiscatory rate. As the data team powering Wilen Real Estate’s intelligence infrastructure managing our perpetually expanding database of over 50+ million contacts, like the land of 10,000 lakes, our data lake is focused on capturing and curating the most insightful and actionable real estate information available. The group maintains and manages advanced systems, human intelligence, and market strategy. Together, we transform raw information into actionable intelligence, giving our clients a measurable edge in any market. The syndication of digital marketing collateral. A modern real estate data lake built to unify local and global contacts with personas into one cohesive, high-impact platform. To power our proprietary marketing and syndication strategies, we engineered a platform that captures, indexes, and analyzes actionable data signals from individuals actively interested in real estate. This includes signals from search behavior, content interaction, geolocation, and more—each verified and cataloged in a perpetually expanding database. With support from global data teams in India and Bangladesh, we activate the data. Persona-based segmentation allows us to create addressable audiences and build campaigns designed around verified buyer behavior. The result is a dynamic, evolving strategy engine that ensures precision in marketing, pricing, and positioning based on live intelligence. Marketing collateral speccing to listings is paired with buyers. For smarter decision making, the performance of our marketing is delivered with clarity for our clients via a reporting mechanism. This includes total addressable market insights, buyer activity breakdowns, and persona-based engagement metrics. Whether you’re an individual seller, developer, or institutional partner, our reports guide smarter, faster decisions with data that is both granular and actionable. By combining scale, precision, and strategy,
Builder & Developer Services
If you're building or developing it, we have the tools and talent to sell it. Our work centers on transforming architectural vision into market-ready narratives that resonate with buyers, brokers, and stakeholders. We create emotionally compelling stories that elevate design intent and turn potential into progress. To support faster, smarter decision-making, we develop mobile-optimized marketing platforms featuring interactive site maps, floorplans, virtual tours, and intelligent comparison tools. These digital touchpoints allow buyers to engage on their terms while reinforcing your value proposition throughout the sales journey. Integrated assets—such as photorealistic renderings, interior animations, and aerial flyovers—bring unbuilt environments to life, making the intangible tangible. To maintain sales momentum, our extensive real estate agent network provides seven-day model staffing and on-the-ground support. Whether building from scratch, optimizing your digital ecosystem, or managing ongoing operations, we deliver enterprise-level execution backed by global team relationships. Dynamic pricing algorithms analyze market trends, competitor pricing, and supply-demand conditions in real time. Machine-learning models predict property values using detailed location data, property attributes, and broader market signals. By integrating 3D modeling, drone imagery, and AI, we redefine the home-buying experience with immersive virtual tours and intelligent property recommendations. Our access to large, proprietary datasets allows us to build custom AI models enriched with third-party data, revealing powerful insights into property trends, owner preferences, and emerging opportunities. We develop ad creative, craft content strategies, manage media buying, and optimize performance across platforms including Facebook, Instagram, X, Google, Bing, and LinkedIn. Real-time analytics and precision remarketing ensure campaigns reach the right audience and convert interest into measurable results. Cinematic walkthroughs, drone footage, and high-resolution imagery showcase every angle of your development—with professional touring talent available when needed. PR and media initiatives build credibility—generating press, securing industry awards, and positioning your development within the broader conversation around quality, growth, and community impact. At every touchpoint, Wilen doesn’t just show what your development looks like—we define how it leads. Below is a comprehensive summary of the services we offer builders and developers: Advisory services, landowner support, developer support, maximum value strategies, feasibility analysis, entitlement planning, pricing strategy, property packaging, raw acreage marketing, shovel-ready site marketing, ongoing content strategies, blog development, social media series, video content, SEO value building, market education, long-term visibility, end-to-end marketing solutions, branding, communications, brand creation, brand audits, brand positioning, brand stories, brand naming, brand taglines, brand messaging, logo design, identity systems, brand guidelines, copywriting, campaigns, website development, brochure design, CGI visualization, out-of-home advertising, publications, floorplans, map creation, annual reports, stationery design, social media strategy, animation, illustration, motion graphics, film production, photography, drone imagery, aerial content, and mobile app development.
MinnesotaForeclosures.com
Today, Wilen has supported over 40 of the most sophisticated public and private lenders in the sale and valuation of REO assets—executing 100+ full-scale property rehabs, 400+ REOs sold on behalf of lending partners, 1,000+ properties managed through eviction, and more than 10,000 portfolio valuations completed. Our systems are proven. Our insights are data-driven. Every phase of the REO lifecycle—from assignment to final disposition—is managed with precision. We provide around-the-clock client support and enforce disciplined execution across all stages of REO disposition. Complexities are reduced. Resolution is accelerated. Recovery is maximized. Our foundation is rooted in institutional knowledge: Co-founder Mike Wilen’s late father led the Hennepin County Sheriff’s Office Civil Division, where asset preservation and property transfer protocols were daily operations. Mike’s own entry into REO came from building a loan loss severity model that rivaled far more expensive platforms—designed to align pricing, timelines, and performance metrics with lender expectations. Our platform advantages are unmatched. NONMLS.com drives off-market visibility. MinnesotaTeam.com anchors our proprietary network. 1MW.com delivers strategy, creative, and full-stack marketing execution across digital, print, and video. MinnesotaForeclosures.com serves as our specialized channel—reaching buyers through a private network and perpetually growing database actively searching for prime real estate opportunities. From complimentary rekey service and same-day BPOs to vacant building registration and 24-hour repair bids, our early-stage logistics save lenders months of pre-market time. No other group moves faster, communicates clearer, or delivers results with greater consistency. Use the links below to learn more.
